As the numbers come in for Black Friday, online sales records were smashed. Despite in-store sales being down 52 percent, online shopping came in at $9 billion. $3.6 billion was spent on smartphones alone.
Together with Thanksgiving Day deals and Black Friday, consumers spent over $14 billion online this year.
Cyber Monday deals are seen industry-wide as being even better than those offered for Thanksgiving and Black Friday. The numbers for Cyber Monday remain to be seen.